JetBlue Capitalizing on Blockchain Tech to Help Cut Costs
JetBlue, an American low cost airline, sees the value in using innovative blockchain technology to improve its travel offerings and to accelerate the transaction process. JetBlue Technology Ventures, located in the Silicon Valley, has begun investing in a number of blockchain startups that will hopefully take off. One of these startups is called Flyr, a company which uses algorithms and machine-learning to potentially offer travel bundles which would include flights, hotels, and excursions. These startups have the potential to transform the airline industry and JetBlue is taking full advantage of this cutting-edge technology. Read more here.